3 tips for successful Etsy marketing

It is almost impossible to tell everything we know about Etsy SEO in one article. However, we can give you a few more useful Etsy marketing tips.

1. The quality of the product on the photos

It goes without saying that to have really good sales and positive feedback, your products must be of high quality. Though many sellers forget one essential detail – the quality of the pictures. You may have the best product that ever existed in the whole world, but if it has really bad photos, people will not buy it.

2. Follow-up

Even though we all know that people spend half of their day scrolling the net, it still does not mean that they have seen your latest update on the blog or new product. Most likely, as much as half of your audience didn’t see it. And that is actually a good thing for you! It means that you can post it again and not look like an annoying seller. Eventually, it becomes a good Etsy SEO tool.

3. Brand Ambassadors

This is one of the most cost-effective and profitable ways of marketing your Etsy store. And it is very simple! Basically, it works like this: there is a person who has a lot of followers on different social media resources. You send this blogger your product for free in exchange for promoting your brand in his accounts. See, you lose only the price of one sample, and, potentially, gain a lot of new customers. To boost their will to buy from you, you can use a simple trick – offer them a discount code for, say, 30%.

It is not hard to find such ambassadors. Usually, popular bloggers receive a lot of these types of offers, and this is pretty much routine for them. Just find those whose audience and interest may correspond with your products.

Do You Need Some Help with Your Etsy Store Marketing?

Handling your Etsy marketing plan may be pretty tricky. It does require a lot of knowledge of this very specific marketplace. And it is completely understandable if you just do not have time to dig deep into all of the secrets and tools out there. Orange Labs can help you with that! We have years of experience with Etsy. We can improve your Etsy SEO, while you focus on the core business!